"Vserv has helped us scale our performance campaigns with continued emphasis on user quality. Through better targeting and optimizations, Vserv achieved higher ROIs MoM. The client servicing team and the operations teams have been a great support in helping us resolve any issues quickly. "

Murali Yamsani Strategy & Growth, RMG WinZo

Challenge

WinZo aimed to acquire quality users while driving a high install-to-registration rate and maximizing in-app purchases, facing the challenge of navigating a competitive market and ensuring sustained user engagement amidst various distractions.

Solution

With OfferDeck's strategy, we leveraged high-impact publishers to engage active users relevant to real-money gaming, thereby optimizing real-time performance to deliver quality results and significantly reduce the fraud rate, ensuring WinZo's objectives were achieved efficiently and effectively.