"Vserv has been a consistent partner for Moneyview for the user acquisition. During the long term business partnership. The team has been supportive and proactive in terms of campaign operations, strategy and campaign outcomes with reduction in Customer Acquisition Cost.
Money View sought to increase loan disbursals through affiliate marketing in order to increase performance development, while maintaining the CAC around ₹10,000
OfferDeck optimized the campaign by activating high-impact app selection and employing strategic creative placement. By targeting apps with high user engagement and relevance to financial services, the campaign ensured maximum exposure and boosted adoption rates. Furthermore, strategic placement of compelling creatives within these apps enhanced visibility and engagement, ultimately contributing to increased loan disbursals.
Reduction in the Customer Acquisition Cost
Install to loan disbursal
