There’s something about glasses that makes them arguably one of the most classic ‘must-have’ item of all time. Not only are they highly practical, offering protection from the dangers of the day, they are very versatile fashion accessory, available in various styles, colors and prices to suit every pocket. Given their worldwide popularity, sunglass manufacturing has become a very profitable industry, but very competitive, and while some manufacturers rise and shrinking in general affection, there is a company that remains forever synonymous with optics protect our eyes from the sun.
Although Us President, Benjamin Franklin, often credited with the invention of spectacles (he is the person who developed the first bifocal lens in 1780′s), that reading glasses first developed in Italy, in early 1260. Man kept fascinated by all things optical throughout the centuries that followed, later, in mid-eighteen hundreds British scientist James Ayscough began to study stained glass, and the possibility that such technology can be used to correct vision problems. As successful as him, it was not until 1929 that the idea that glasses could filter the sun’s rays are given serious consideration. At that time, U.S. companies optics, Foster Grant, began to develop the idea further, until finally, later that same year, the first sunglasses ever sold from Woolworth store in Atlantic City pier.
Recognizing that new technologies can be beneficial to their commander, U. S. Army Air Corps asked another leading American company, Bausch & Lomb, to develop optical protect the eyes from the glaring danger of the day, when flying.
This is the U.S. sunglasses company, Ray-Ban, who is really running this concept. In 1936, using newly available polarized lenses, and large frame that offers maximum protection from flash instrument panel, Ray Ban, started producing lenses that prohibit sunlight. Some three years later, this model sunglass so popular with pilots, became available to the American public. ‘Flight’ Ray-Ban was born.
As Americans came of age, as well as with their glasses. Throughout the war years Ray-Ban continued partnership working with the Air Force, creating a Gradient mirror lenses that work well are very practical and stylish at the same time. There’s something about that American flyer in his hard leather flight jacket brown, sunglasses that hide his eyes. Ray-Ban sunglasses just make sexy.
Everywhere in 1950, the glasses become more than just eye protection. Imposed by the Sign-celebrities in Vegas and Hollywood stars who move each scrutinized and emulated all over the country-glasses become fashion accessories, and Ray-Ban quick to accommodate the growing trend for new designs and colorful frames, which they marketed to women particular.
Following the development of space-age technology, the company developed lens broke out in 1960 and the popularity of sunglasses continues to rise when fashion icon Jackie Kennedy was often seen in his trademark, a large frame. Silver screen, sunglasses are an important part of every actor costume, with movie stars like Peter Fonda and Audrey Hepburn, playing stylish, sunglass-wearing, the characters are able to hide their eyes from the audience and remain convincing.
Stylish and modern, funky and retro, aviators stay ahead of sunglass manufacturing to this day, no mean achievement when one considers the competition out there. No doubt, companies continue to show resilience in the industry, because for decades it has grown into the country to give people exactly what they want for their eyes: the protection of reliable hi-tech sunglasses, and a pair of serious ‘cool’ damn sexy shades.